Bloomin’ Brands

The Solution

Bloomin’ Brands selected ServiceChannel as its technology partner not only for its industry-leading Service Automation platform but also for its unique “dual-focused” approach of adding value to both facilities managers and service providers & contractors. ServiceChannel’s platform has been deployed at Bloomin’ Brands for more than 18 months, covering more than 1,200 US locations. Specifically, Bloomin’ Brands relies on:

• Service Automation, ServiceChannel’s flagship platform gives the Bloomin’ Brands’ staff the ability to open work orders, and for the Facilities Team to track progress through resolution
• Analytics Custom, an optional Service Automation module to run reports customized for internal and external stakeholders
• Invoice Manager, to reduce invoice and payment processing costs through a closed-loop process
• Contractor Scorecard, a “platform of competition” that enables the Facilities Team to have objective, data-based discussions with service providers and make appropriate decisions on whom to work with and prices to pay, rather than merely relying on anecdotal evidence
• Mobile App, described as a “game changer” at Bloomin’ Brands in terms of empowering staff with capabilities such as:
• Opening work orders directly and communicating with the Facilities Team and Service Providers using detailed text notes and multimedia (photos)
• Updating NTE pricing and approving proposals directly from the platform, which “changes the nature of the business” for the Facilities Team

The Benefits

Bloomin’ Brands now has high-functioning support to maintain consistent standards for facilities operations at all locations. Through the ServiceChannel deployment, Bloomin’ Brands has been able to:

• Cost Evolve the company’s facilities repair and maintenance program from an ad hoc, “white gloves” approach to one efficient, cost-effective and flexible to the company’s culture
• Gain better control of the information and data generated through ServiceChannel, including custom reports on-demand to support various corporate departments
• Establish formal KPIs to measure department effectiveness and vendor performance around four categories: quality (user feedback, recalls), cost savings (compared to benchmarks), speed of service (time to dispatch, resolution) and efficient administration (invoicing, compliance)

The Results

Using data to generate business intelligence/insights is arguably the hallmark of the ServiceChannel deployment at Bloomin’ Brands. Its Facilities team shares this information proactively with internal teams as well as service providers (through quantitative vendor scorecards) for alignment and planning. Using the data, Bloomin’ Brands has been able to challenge its service providers to meet and exceed specific KPI goals such as:

• Reducing work order resolution times in terms of average days by 56%
• Increasing first-time service provider completion rate by 88% and check-in compliance rate by 123%
• Increasing on-time arrival rates for contractors at their job sites by 95% while increasing dispatch confirmation rate within one hour for urgent work orders by 105%
• Reducing negative feedback of service provider performance by 66% in just over one year