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Learn how to manage the complexities of brick-and-mortar assets as part of your e-commerce strategy for a cohesive retail customer experience.
Retail TouchPoints, October 11, 2019
By Trey Simonton, regional vice president of customer relationships, Accruent
Retail customers still want to touch and try on products before committing. And it is becoming more expensive to get attention online. Therefore, many digitally based companies are making the opposite move to brick and mortar from online retail.
Read the article, Gearing Up for the Reverse Shift From Online to Physical Stores, to see how retailers can optimize seven strategic processes as they focus on the physical store experience:
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